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Video engagement is at an all-time high with social media platforms like Instagram, TikTok, and YouTube fueling the trend. You can join the hype if you localize your video! Besides watching funny videos, consumers find product videos extremely helpful when making a purchasing decision, which…
Without mobile app localization, you’re leaving business growth on the table. If your mobile applications cater to a US audience, you’ll have a maximum of around 300 million potential users. But if you look outside these borders, there are a whopping 4.8 billion users worldwide….
Software developers and localizers usually work as a team or independently. But do you know that there are some crucial skills software localizers need to succeed in their areas of expertise? These experts need to regularly use their skills to make the software usable in…
Localization and translation are both tools that most businesses use when expanding. With the world becoming a global marketplace, these tools have become essential. And for any business to dream of breaking into new markets all over the world, they must use these tools. While…
Artificial Intelligence has revolutionized the gaming industry by freeing up coders and developers from minuscule day-to-day tasks. This helps them focus on creating new storylines and improving the overall gaming experience. According to PYMNTS, a leading commerce platform, over 75% of all in-app spending is…
What do audio, video, and written content all have in common? Alone they can be used to communicate with your target market whether current, potential or even previous customers. However, when combined, multimedia provides your audience with an entertaining and engaging viewing experience. And in…
The best way to get people in foreign countries to use your products or services is by localizing the audio in your ads and content. However, audio localization (or sound localization) is not a new concept. In fact, many companies have used the audio localization…
Fashion Weeks are exciting events that draw attention from all corners of the globe. So if your brand is only communicating with your audience in English or your native language, you’re missing out on many potential customers. While English is a global language, most people…
There are some amazing benefits that come with localizing your website, many of which are linked to giving you the opportunity to gain visibility, attract more customers, and of course, make more money. But what are the benefits of localizing your fashion website? When you…
Video game localization is the process of adapting game content designed for one region and making it suitable for another. But did you know that there are certain skills video game localizers need? The video game localization process includes translation and changes to game packaging,…
If you’re involved in the video game industry, you may have heard the term video game localization. However, many people ask what is video game localization. What does it involve? And does it affect games? In simple terms, localization takes a product initially created for…
Konnichiwa! There’s no doubt that in recent years the popularity of Japanese Anime has significantly increased. If you’re a long-time fan you probably sat around your TV week after week, watching episodes of Dragon Ball Z, Naruto, Yu Yu Hakusho, Yu Gi Oh, or Sailor…
