Businesses today need a wider audience base and lead generation supports marketing and sales efforts. Lead generation is a marketing strategy. It is meant to stimulate and capture the interest of the audience in a service or product to generate sales. Digital channels are often…
English is already a colorful and vocabulary-rich language, yet it is still haunted by lexical gaps. A lexical gap, also called accidental gap or lacuna is a fully developed word present in one language that is missing in another. The rules of word formation in…
Global companies are finding it harder to reach their intended audiences as competition increases; therefore it is more important now to know what to look for when hiring a localization partner. Online content continues to increase and more clients are looking to include multimedia on…
Every type of translation is challenging but medical and healthcare translation is one of the toughest. Medical translation is very demanding and it requires more from the translator. Not only does medical translation connects businesses and customers but also the professionals who work to improve…
Scientifically, bilingualism means an individual is able to use at least two languages. The level of proficiency and use of the two can change based on the chances to use the languages and the exposure of the individual to other speakers of the said languages….
The state of Louisiana in southeastern United States is distinct for its linguistic diversity. It is estimated that more than 40 languages are spoken in Louisiana aside from English. Louisiana is the 25th most populous state in the U.S. Aside from being a distinctly multicultural…
Copyediting and proofreading are two of the translation QA processes to ensure that the translation conforms to client’s requested style. The style guides the flow and nature of the entire translation. It is determined by the style of the original author, which the translation team…
The Turkish language is a phonetic language, so you speak the words as they are written. The global community now recognizes the many contributions Turkey has given to the world, including financial aid. The country has a fast developing economy, which helps put Turkey in…
Scientists and linguists have conducted various studies and researches on how language shapes the way people think and behave. Language is part of culture and culture has an effect on the way a person thinks, which initiates behaviors. Chinese American behavioral economist Keith Chen, an…
People who are non-English speakers have plenty of reasons to learn the English language in a formal manner. In fact, many speakers of English should also learn the proper way to speak (and write) English. If you scan comments and posts on social media sites,…
By definition, a heritage language is the original language learned by speakers when they were still children. The learning was not fully developed because they moved to another country where they grow up with the main language spoken in their new home. Eventually they become…
It is inevitable that words change their meanings over time but it is still interesting to know the English words the meanings of which became very different from what they mean originally. You might be surprised to know that the words you’ll find here are…
